3 Ways: How to Integrate Shopify SEO with Your App Store?

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Table of Contents:

  • What is Shopify?
  • What is Shopify SEO?
  • Ways to Integrate Shopify SEO
    1. Applegate
    2. Sidenote
    3. Google Maps
  • How PROS can help you with Shopify SEO?
  • Conclusion

What is Shopify?

Shopify Inc. is a Canadian multi-billion-dollar ecommerce business headquartered in Ottawa, Ontario. It’s the name of its own proprietary ecommerce platform specifically for online shops and online retail point-of-sale systems. With over 18 years of experience in developing customized software solutions for both online and offline businesses of all sizes, it is considered one of the most prolific and successful companies in the world wide web industry.

With the Shopify ecommerce software, you can build, develop, and operate your online store with utmost ease and simplicity. The system includes a wide array of features including advanced shopping cart options, web promotion tools, inventory management and catalog viewing, payment gateway development, shopping cart design and support, and many more.

 

 

shopify seo tips

What is Shopify SEO?

Shopify SEO is a set of SEO customizations integrated with the Shopify platform. The Shopify store includes useful SEO features, such as blogs and the ability to redirect, but it can also cause SEO issues, such as duplicate content.

Here are some of the most common Shopify SEO suggestions:

  • Remove duplicate URLs and duplicate paginated URLs
  • Write blog content for keywords with the right information
  • Determine handling of product variant pages
  • Compress images
  • Remove redundant Shopify apps for SEO

Key Statistics:

  • Shopify reached 56M visits in last three months of 2022 (source: Similarweb.com)
  • The average visit to a Shopify store lasts for 3 minutes and 6 seconds (source: Hostsorter.com)
  • The average conversion rate for Shopify stores is 1.8% as of February 2022 (source: littledata.com)
  • The average Shopify bounce rate is 52%

Ways to Integrate Shopify SEO

As a new user of Shopify SEO, you may be wondering what things you need to do to make sure that you get the most from the system. Well, the first thing you have to know is that Google is not your only competitor in this game. There are many other players in this industry and you have to make sure that you take every advantage that you can get and make the business work for you.

Applegate

The greatest benefit is that you can integrate Google’s SEO in your online store, especially with its integration of Applegate. This is a Google-powered service that helps your site rank higher in search engine results. It makes your website more accessible to users as well as gives them a better experience when they land on your site.
Another reason why SEO should be integrated into your ecommerce app is that SEO plays an important role in determining your ranking in search engines. If you don’t have any SEO, chances are your site won’t get the visitors and sales that you expect. Shopify SEO is one of the tools that you should look into for your own online store.

Sidenote

There are many things that you need to consider when you integrate SEO with your Shopify ecommerce app. First is the page URL structure. Your page URL should include keywords and key phrases that are related to the product that you are selling. The Shopify SEO title should also be reflective of the product and the content should be optimized to the point where it can be recognized by the search engines. You can use Sidenote for this purpose, but it is recommended that you create your own so that you can customize it.
If you have the choice between a custom URL structure and using Sidenote, then you should opt for the latter. Customizing your page with Sidenote will only benefit you as app makers cannot copy codes from their app to create a similar-looking online store from theirs. Also, the linking structure of the Sidenote and Shopify is not the same, so it will be harder for Shopify SEO and your customers to link with each other.

Google Maps

You should take care of several things when integrating the Shopify SEO checklist and your app store. The most important thing to do is to make sure that your keywords and key phrases are used correctly. This will help your site rank higher and generate more traffic. As app store owners, you should also take care of some issues like abandoned carts recovery and Google maps integration.

How PROS can help you with Shopify SEO?

Whether you are a start-up business, small business, or a corporation, PROS SEO and Content Marketing Experts can help you to increase your sales by conducting a Shopify SEO audit. PROS, a San Diego SEO and Content Marketing company can generate traffic to your website and build brand exposure online by developing a comprehensive marketing plan for your business.

 

Conclusion

If you have been thinking of launching an online store, then considering Shopify optimization would be one of the best choices you can make. One of the best benefits of the ecommerce solution from Shopify is that you don’t need to have a lot of experience when it comes to managing online stores. With its easy-to-use interface, you can install the software within minutes and start managing your online store immediately.

Is Shopify bad for SEO? In-built Shopify SEO and other online store optimization techniques allow you to rank high on search engines and generate more traffic to your website. You can also expect great customer support and assistance in case of technical difficulties and other problems. The store owners also benefit from increased sales and profits because of better visibility and wider exposure.

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