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Table of Contents: Why Are E-Commerce Metrics and KPIs Important? How do you choose the metrics or key performance indicators to use? How often should you check your Ecommerce Metrics and KPIs? What are the 15 Key Metrics and KPIs? Why Choose PROS? Conclusion Metrics and key performance indicators (KPIs) are critical components of every e-commerce marketing plan. These measurements indicate the success of your website, and by analyzing them, you may determine the areas of improvement for your business. E-commerce Metrics, a key indicator of the performance of any e-commerce business or website, play an important role in measuring

Google’s Panda and Penguin algorithm updates have changed the internet marketing practices, including how sites should be built and how “backlinks” should be created. Link building is an Off-page SEO technique to create links back to your website from other blogs or websites. Search engines are intensely interested in the number and quality of links over the web that points back to your site. Link building will help you to drive more traffic to your websites and quality backlinks will also rank your website higher in search engines. As an SEO expert you need to utilize the power of links

If you already have a website and want to appear it on Google and other search engines, then you need to create a sitemap for your site for proper indexing. Here is guide to know how actually it’s done for better search results! Creating a sitemap for your website can help Google and other search engines to review and index your website more easily and correctly for better results. A sitemap is a list of pages of your site that shows the search engines exactly what pages you have. With sitemap, keywords in your site pages will be indexed properly which will

Facebook recently introduced a few new features, Hashtags (#) being the starring one. Hashtags will help users and promoters to find a hotspot for a specific subject and /or event. By inserting a hashtag before a keyword the users will be able to have large group discussions on it. Why Facebook introduced hashtags support? As other sites have speculated, Facebook (empowered by its acquisition of Storylane) could possibly announce on June 20 a revamp of notes or some other kind of blogging service that would serve as a Tumblr competitor. Users might be able to sort through posts and notes