Magento: Key Features for E-commerce Websites

Magento is an open source e-commerce platform that enables highly feature rich state of the arts, scalable, functionality, and flexible content management system to e-commerce websites. Magento is based on the Zend PHP Framework. Magento has three editions, Magento Community Edition, Magento Enterprise and Magento Go. Magento retains all the advantages of the designed flexibility in its all editions. Magento is a fully-integrated e-commerce platform featuring flexible product display options, mobile templates, multiple transaction options, multi-stores, marketplaces and multi-sites functionality, advanced user accounts and loyalty programs, product categorization and shopper filtering, configurable discount and promotion rules, plus many more functionalities.

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10 Tips to Improve Ecommerce Website Usability

Thanks for visiting our website. We *Really Appreciate* your feedback and comments. The article below is the second in our series of  usability design tips. See :  How to Improve Ecommerce Conversion Rates using Usability Testing Listed below are some of the important tips that one must keep in mind while designing an E-commerce website. 1. Site Search : When a user visits online store, he is  at your front door and is ready to open his wallet and shop on  your ecommerce website. It is impossible to display every product on the front page of any website, so the

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Top 10 Tips to Improve Ecommerce Strategy

E-commerce is evolving  faster then ever with the rise of mobile commerce or m-commerce and  its critical to stay current with the latest technologies that could impact your ecommerce website or online business. Its time review your eCommerce strategies and get ready to take your business to the next level. More and more businesses are expanding online and almost any product or service is available via the click of a button or the swipe of a finger. What’s more, studies show online customers are exceedingly loyal , perhaps even more so than customers who shop in-store. The 10 tips below

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Magento Community Edition Design and Development

Magento Community Edition is the fastest growing ecommerce website design & development open source software.  Magento developers  can create any simple or advanced features by design, development or by adding extensions from the Magento Connect marketplace. Magento is a fully integrated online ecommerce shopping platform featuring flexible product display options, mobile templates, multiple transaction options, multiple stores and multiple sites functionality, advanced user accounts and loyalty programs, product categorization and shopper segmentation, configurable discount and promotion rules, plus many more functions. Businesses using Community Edition to run their stores want to have access to their own Magento experts, since Magento

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TurboTax Free Online Tax Filing – An Ecommerce Example of Software as a Service (SAAS)

  TurboTax is a leading Software-as-a-Service (SaaS) suite of offerings which makes online tax filing easier and faster. With the help of experts and the best tax software in the market, TurboTax guarantees you maximum tax refund. Keep your documents close and answer some basic questions and you are done. TurboTax claims 100% accuracy and delivering maximum refund ever. TurboTax does most of your work to save you time and energy and ensures that everything is in order. Take few minutes to answer their questions about your lifestyle, profession, investments, assets, marital status and the like, TurboTax will take care

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Mobile Commerce Emerging Trends

M-commerce is a rapidly growing phenomenon greatly driven by small and medium sized businesses, which are unencumbered with all the legacy systems and procedures in place. A growing number of analysts are predicting that throughout 2014, there will be a broadening trend of embracing this tech in many forms. According to recent studies, 20% of Smartphone owners have used their devices as a virtual wallet and 28% expect to do so more in the future. A quarter of tablet owners have used their tablets as a virtual wallet in stores and 39% plan to do so more in the future.

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Top Reasons to Start Affiliate marketing for Ecommerce Websites

  What is Affiliate Marketing Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts. The industry has four core players : the merchant (also known as ‘retailer’ or ‘brand’), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as ‘the affiliate’), and the customer. The market has grown in complexity, resulting in the emergence of a secondary tier of players, including affiliate management agencies, super-affiliates and specialized

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Top Ecommerce Trends for 2023

You may be interested in Top E-commerce Trends for 2023 With the rise of mobile commerce and the proliferation of multi-channel selling, there will be plenty of opportunities to grow your business in the coming year. Described below are some of the trends which we feel will be prominent and shape the year ahead Ecommerce Going Mobile: The biggest emerging trend for Ecommerce is undoubtedly mobile. Creative and low-cost or no-cost platforms will enable small businesses to handle mobile e-commerce relatively effortlessly, such as payment (including cross-border), reliability, security, and more. The Use of Tablets and smartphones for accessing the Internet will

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Impact of Mobile Advertising on Consumer Behavior

Introduction In the ever-evolving landscape of marketing, mobile advertising has emerged as a powerful force reshaping consumer behavior. With the exponential growth in smartphone usage worldwide, businesses are increasingly turning to mobile platforms to reach and engage with their target audiences. The impact of mobile advertising on consumer behavior is profound, influencing purchasing decisions, brand perceptions, and even societal trends. This essay explores the multifaceted effects of mobile advertising on consumer behavior, delving into how it shapes preferences, fosters brand loyalty, and drives innovation in marketing strategies. Through an examination of various studies and industry trends, we uncover the significant

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How to Improve Ecommerce Conversion Rates using Usability Testing

If a website is difficult to use, people leave. If the homepage fails to clearly state what a company offers and what users can do on the site, people leave. If users get lost on a website, they leave. If a website’s information is hard to read or doesn’t answer users’ key questions, they leave. Note a pattern here? There’s no such thing as a user reading a website manual or otherwise spending much time trying to figure out an interface. There are plenty of other websites available; leaving is the first choice when users encounter a site without an

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