m-commerce trends

Mobile commerce or m-commerce is growing at a tremendous pace. At 20 percent of overall online sales, mobile spending rose 28 percent during 2012, 2nd Quarter, according to IBM. Led by big gains in health and beauty and home goods, mobile continued to dominate. In comparison, in-store sales rose 4.6 percent in the second quarter, according to the U.S. Department of Commerce’s Census Bureau report. Holiday ecommerce revenue growth of 15% in 2013 eMarketer, a leading publication on e-commerce industry estimates that e-commerce will generate $61.8 billion in sales during November and December in 2013 or 23.5% of total US